Márton Gyarmati
Design leader with a track record in digital experience, crafting innovative solutions for startups and enterprises, expertly bridging technology, business, and user needs.
Selected Work 2008 – 2024
Selected Work 2008 – 2024
Biogen
Global UX & Design Lead
Responsible for the global digital UX strategy and design at Biogen. Leading a team of specialists covering multiple products, and managing UX/UI design, Branding, UX Strategy and Design Operations. Strategic management and support of projects from concept through development end localisation supporting over 25 markets. Collaborate with leadership and contribute to strategy and the roadmap to help achieve the product vision. Defining product design processes in a high growth stage that scales with the product while ensuring compliance with quality guidelines.
Credit Suisse
UX Design Lead
Led the UX Design team at the international Wealth Management division at Credit Suisse in Zurich. Oversee and drive a range of projects for successful delivery and shape the vision of the user experience within the division. Strategic and Creative management and support of projects. Fostering design thinking and user-centred approach among the division and beyond. Leading discovery and exploration of new strategic opportunities and collaborating across teams to and driving of convergence towards omnichannel, Establishing UI/UX guidelines and enforcing compliance by all Programs. Ensuring holistic end-to-end user experience, Setting standards, tools and processes and applications across the team.
SwissRe - iptQ
Assistant Vice President - UX Design
iptiQ, SwissRe's white-label digital-first insurance solution, I led the development of innovative design strategies that harmonized with the business goals. My role involved collaborating on design concepts with both internal and external stakeholders within a user-centred design framework. I partnered closely with Product, Engineering, and Marketing to create and implement world-class user experiences. Additionally, I played a key role in defining product design directions and supporting marketing efforts.
Clients Included: IKEA, Microsoft, E-ON, Allthings
Ricardo.ch
Head of Product Design
I was leading product design during a transitional period with the new leadership in place, moving away from the old legacy model to a new user-centred agile product development and introduced a new global design system used on both mobile App and the web.
Led and grew a team of multidisciplinary designers, analysing & understanding user needs, behaviours and motivations through qualitative and quantitative research. Leading creative and holistic thinking and maintaining a high bar for UX design and excellence.
School Apply
Creative Director
I joined SchoolApply as Creative Director and led all creative fronts to help scale the company and fortify the brand and customer journey on all touch points.
My mandate was to create an online experience that redefines the educational marketplace—working alongside the SchoolApply team, I designed a web application from the ground up that covers finding, selecting and applying to schools worldwide.
It all started with a brand identity that left little-to-no room for being misunderstood. The market was ready for change, and SchoolApply needed a strategic story and visual identity to attract investors and users.
Four Design ( Previously Helvetic Design)
Founder & Managing Director
Four Design is a Boutique Design Studio offering design services for a vast range of clients, including start-ups and Fortune 500 companies.
I founded the studio in 2015, and as a Managing Director, I defined, implemented, and updated the strategic and operational plan by establishing short-and long-term objectives and new business development.
As a Creative Director oversee all projects, establish the studio's creative ethos and user experience (UX) direction, ensuring our work not only meets but exceeds client expectations.
EF Education First / Hult
Art Director & UX Designer
Responsible for developing the brand’s digital identity and various online products, providing direction to other designers to extend designs. Ensure consistency of UI and branding across multiple, platforms, microsites and marketing materials. Building and maintaining brand and visual guidelines, and creating supporting visuals for all channels and marketing activities for online and offline usage. Analysing Data to find out how changes affect the conversion in the user flow. Collaborating with engineering to find the best cost-benefit ratio. Providing direction and coaching for associate and mid-weight UX Designers.
IMANO Digital Agency
Digital Designer
Responsible for concept generation and developing design directions and UI for corporate websites, e-commerce stores, games, microsites and native mobile applications on Android and iOS.
Clients worked with: Apple, Citi Bank, Barclays Bank, UEFA, Stella Artois, Nestle, Radley London & TVGuide.co.uk, The Jet Business
